Innovations in the video game industry: changing global markets

Prato, Giuditta de and Feijoo Gonzalez, Claudio Antonio and Simon, Jean Paul (2014). Innovations in the video game industry: changing global markets. "Communications & Strategies" (n. 94); pp. 17-38. ISSN 1157-8637.

Description

Title: Innovations in the video game industry: changing global markets
Author/s:
  • Prato, Giuditta de
  • Feijoo Gonzalez, Claudio Antonio
  • Simon, Jean Paul
Item Type: Article
Título de Revista/Publicación: Communications & Strategies
Date: 2014
ISSN: 1157-8637
Subjects:
Freetext Keywords: Games, game industry, video games, mobile games, apps, Asia, China, freemium, free-to-play, mobile, multiscreen, cross-media, smartphones, tablets, virtual goods
Faculty: E.T.S.I. Telecomunicación (UPM)
Department: Señales, Sistemas y Radiocomunicaciones
Creative Commons Licenses: Recognition - No derivative works - Non commercial

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Abstract

The paper examines the video game industry in the perspective of being the paradigm of innovation in digital media and content. In particular, it analyses the response to two main factors that have impacted this industry over the last decade. First, it tracks the evolution of its global market and its emerging geography with the rise of Asia. Second, within this global landscape the paper explores how the changes derived from mobile and on-line gaming enabled major transformations of this industry. From here, some conclusions on the lessons from the evolution of this sector for the whole media and content industries are presented.

More information

Item ID: 36133
DC Identifier: http://oa.upm.es/36133/
OAI Identifier: oai:oa.upm.es:36133
Deposited by: Memoria Investigacion
Deposited on: 06 Jul 2015 18:33
Last Modified: 06 Jul 2015 18:33
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