First position effect on the emotional response of consumers: a case study in chocolate and beers

Dorado, Rocío and Picard, Amandine and Pérez Hugalde, Carlos and Chaya Romero, Carolina (2014). First position effect on the emotional response of consumers: a case study in chocolate and beers. In: "Sixth European Conference on Sensory and Consumer Research", 07/09/2014-10/09/2014, Copenhagen (Denmark). p. 1.

Description

Title: First position effect on the emotional response of consumers: a case study in chocolate and beers
Author/s:
  • Dorado, Rocío
  • Picard, Amandine
  • Pérez Hugalde, Carlos
  • Chaya Romero, Carolina
Item Type: Presentation at Congress or Conference (Other)
Event Title: Sixth European Conference on Sensory and Consumer Research
Event Dates: 07/09/2014-10/09/2014
Event Location: Copenhagen (Denmark)
Title of Book: Sixth European Conference on Sensory and Consumer Research
Date: 2014
Subjects:
Faculty: E.T.S.I. Agrónomos (UPM) [antigua denominación]
Department: Economía Agraria, Estadística y Gestión de Empresas
Creative Commons Licenses: Recognition - No derivative works - Non commercial

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Abstract

Emotional response to food as been proven to provide useful information about consume experience in new product development.

More information

Item ID: 41719
DC Identifier: http://oa.upm.es/41719/
OAI Identifier: oai:oa.upm.es:41719
Official URL: http://www.e3sensory.eu/eurosense-2014/
Deposited by: Memoria Investigacion
Deposited on: 08 Jul 2016 13:50
Last Modified: 08 Jul 2016 13:50
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