Innovation Perception of Knowledge-Intensive Business Services in the Twittersphere

Lemus Aguilar, Isaac and Franco Riquelme, José Nicanor and Ordieres-Meré, Joaquín and Hidalgo Nuchera, Antonio (2017). Innovation Perception of Knowledge-Intensive Business Services in the Twittersphere. In: "Continuous Innovation Network (CINet)", 8 - 12, September, 2017, Potsdam, Germany. pp. 387-399.

Description

Title: Innovation Perception of Knowledge-Intensive Business Services in the Twittersphere
Author/s:
  • Lemus Aguilar, Isaac
  • Franco Riquelme, José Nicanor
  • Ordieres-Meré, Joaquín
  • Hidalgo Nuchera, Antonio
Item Type: Presentation at Congress or Conference (Article)
Event Title: Continuous Innovation Network (CINet)
Event Dates: 8 - 12, September, 2017
Event Location: Potsdam, Germany
Title of Book: Digitalization and innovation: designing the organization of the future
Date: 12 September 2017
Volume: 18th
Subjects:
Freetext Keywords: Innovation Management; Twitter; Natural Language Processing; KIBS; Consulting Firms
Faculty: E.T.S.I. Industriales (UPM)
Department: Ingeniería de Organización, Administración de Empresas y Estadística
Creative Commons Licenses: None

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Abstract

1. The rapid diffusion of Twitter as a social media tool has made it suitable to be used for big data quantitative research. KIBS and their clients use this platform to share, engage and get information fostering their innovation processes. Using a mix of quantitative and qualitative methods, we have contrasted interviews from nine KIBS with 16702 tweets mentioning the name of these firms. We have focused on understanding the perception and focus of the innovation management strategy in this sector. The digital transformation was found to be the main driver of KIBS innovative activities. We discuss why the importance of digitalization and the way in which large KIBS achieve their innovation objectives, which differs from the practices done by SME. Finally, an agenda for further research is proposed as well.

More information

Item ID: 47794
DC Identifier: http://oa.upm.es/47794/
OAI Identifier: oai:oa.upm.es:47794
Official URL: http://www.continuous-innovation.net/members-area/proceedings/2017.html
Deposited by: Dn. Jose Nicanor Franco Riquelme
Deposited on: 18 Sep 2017 10:37
Last Modified: 23 Apr 2018 07:34
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