Rem at both sides of the mirror = Rem a los dos lados del espejo

Butragueño Díaz-Guerra, Belén (2017). Rem at both sides of the mirror = Rem a los dos lados del espejo. En: "IDA: Advanced Doctoral Research in Architecture", 27 y 28 de noviembre de 2017, Sevilla. ISBN 978-84-16784-99-8. pp. 1113-1134.

Descripción

Título: Rem at both sides of the mirror = Rem a los dos lados del espejo
Autor/es:
  • Butragueño Díaz-Guerra, Belén
Tipo de Documento: Ponencia en Congreso o Jornada (Artículo)
Título del Evento: IDA: Advanced Doctoral Research in Architecture
Fechas del Evento: 27 y 28 de noviembre de 2017
Lugar del Evento: Sevilla
Título del Libro: IDA: Advanced Doctoral Research in Architecture
Fecha: 2017
ISBN: 978-84-16784-99-8
Materias:
Escuela: E.T.S. Arquitectura (UPM)
Departamento: Ideación Gráfica Arquitectónica
Licencias Creative Commons: Reconocimiento - Sin obra derivada - No comercial

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Resumen

“Rem at both sides of the mirror” is framed on a research an investigation on architectural media, its influence in the architectural production and vice versa. We try to discern if communication and architectural production collide and converge, if the message and the means used acquire the same qualities. The “communication in architecture is understood, not only as the ultimate expression of the architectural act, but also as an agent integrates in all the phases of the creative process, from the very beginning. With this intention, the research focuses on one of the most relevant examples of its development, which is Rem Koolhaas. Through his figure, the thesis addresses the evolution of his communicative dimension and the successive transformations in the field of architectural communication, in parallel to his conceptual evolution along his career. The research makes a comparison between his most relevant publications, starting with “Delirious New York” (Oxford University Press, 1978) and “SMLXL” (Ed. Taschen, 2004). Next, I focus on “Content” (Ed. Taschen, 2004), raising three hypotheses: the existence of a convergence between the visual and conceptual language, the application of a language based on a communicative congestion and the consequent maximum transformation of the codes of communication in architecture. In short, the thesis puts in value the role of communication architecture in the creative process.

Más información

ID de Registro: 49601
Identificador DC: http://oa.upm.es/49601/
Identificador OAI: oai:oa.upm.es:49601
URL Oficial: https://hdl.handle.net/11441/70074
Depositado por: Memoria Investigacion
Depositado el: 02 Mar 2018 11:15
Ultima Modificación: 02 Mar 2018 11:15
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