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Limitations and pitfalls of the brain that prevent us from thinking
Citation
Portela, José Luis and Rodríguez Monroy, Carlos (2017). Limitations and pitfalls of the brain that prevent us from thinking. In: "11th International Conference on Industrial Engineering and Operations Management XXI Congreso de Ingeniería de Organización", 5th to 6th July 2017, Valencia, España. pp. 1-8.
Description
| Title: | Limitations and pitfalls of the brain that prevent us from thinking |
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| Author/s: |
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| Item Type: | Presentation at Congress or Conference (Article) |
| Event Title: | 11th International Conference on Industrial Engineering and Operations Management XXI Congreso de Ingeniería de Organización |
| Event Dates: | 5th to 6th July 2017 |
| Event Location: | Valencia, España |
| Title of Book: | 11th International Conference on Industrial Engineering and Operations Management XXI Congreso de Ingeniería de Organización |
| Date: | 2017 |
| Subjects: | |
| Freetext Keywords: | Thought; brain; patterns; business innovation |
| Faculty: | E.T.S.I. Industriales (UPM) |
| Department: | Ingeniería de Organización, Administración de Empresas y Estadística |
| Creative Commons Licenses: | Recognition - No derivative works - Non commercial |
Abstract
When we think or make decisions, we must not forget that there are several internal "pitfalls" that cause our brain to make decisions incorrectly. Many authors have written on various pitfalls that may affect us. In this paper, five of them are identified and they are: The use of patterns when thinking, the relativity of things, the anchor effect, loss aversion, value attribution and diagnosis bias.
More information
| Item ID: | 51026 |
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| DC Identifier: | https://oa.upm.es/51026/ |
| OAI Identifier: | oai:oa.upm.es:51026 |
| Official URL: | http://www.cigip.upv.es/cio2017/ |
| Deposited by: | Memoria Investigacion |
| Deposited on: | 01 Aug 2018 18:29 |
| Last Modified: | 01 Aug 2018 18:29 |
