Export: Persona as a tool to involving human in Agile methods: contributions from HCI and marketing
Caballero, Leydi, Moreno Sánchez-Capuchino, Ana María 
ORCID: https://orcid.org/0000-0001-8397-6794 and Seffah, Ahmed
(2014).
Persona as a tool to involving human in Agile methods: contributions from HCI and marketing.
In: "5th International Conference on Human-Centered Software Engineering (HCSE 2014)", 16-18 Sep 2014, Paderborn, Alemania. ISBN 978-3-662-44810-6. pp. 134-155.
https://doi.org/10.1007/978-3-662-44811-3_20.
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