Items where author is "Ananda, Artha Sejati"
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Ananda, Artha Sejati, Hernández García, Ángel 
ORCID: https://orcid.org/0000-0002-6549-9549 and Lamberti, Lucio
(2016).
N-REL: A comprehensive framework of social media marketing strategic actions for marketing organizations.
"Journal of Innovation & Knowledge", v. 1
(n. 3);
pp. 170-180.
ISSN 2444-569X.
https://doi.org/10.1016/j.jik.2016.01.003.
Presentation at Congress or Conference
Ananda, Artha Sejati, Hernández García, Ángel ORCID: https://orcid.org/0000-0002-6549-9549 and Lamberti, Lucio
(2015).
Fashion in Actions on Social Media – Spanish SME Fashion Brands Case Studies.
In: "2nd European Conference on Social Media ECSM 2015", 9-10 July 2015, Porto, Portugal. ISBN 978-1-910810-31-6. pp. 488-497.
Ananda, Artha Sejati, Hernández García, Ángel ORCID: https://orcid.org/0000-0002-6549-9549 and Lamberti, Lucio
(2015).
Social media marketing in Italian luxury fashion.
In: "5th Annual International Workshop on Luxury Retail, Operations and Supply Chain Management", 25-27 May, 2015, Milán (Italia). pp. 1-17.
Thesis
Ananda, Artha Sejati (2019). Analysis of consumer-brand engagement with fashion brands in social media. Thesis (Doctoral), E.T.S.I. Industriales (UPM). https://doi.org/10.20868/UPM.thesis.55676.
