Innovation management and co-creation in KIBs: An approach to the ICT services sector

Abstract

The information and communications technology (ICT) services sector is key for the management of other highadded- value services such as software, financial, or health services, and the companies in the sector are characterized by a high level of competitiveness, driven by strong advancement of technology and knowledge. Based on the analysis of existing models, an innovation management model has been proposed in this paper that makes it possible to analyze the process of co-creation in companies in this sector. The results obtained indicate that the generation of added value in ICT services requires the implementation of co-creation processes in which different actors are involved. In this context, customers, partners, and suppliers play an important role, while this is not the case with universities.